
Moisture That Fades
Unmasking the Illusion of Skin Hydration
By Nat Habit
As our day begins with the chirps of birds, the young rays of the sun, body revived, and energy restored, it's time to step out and win the world. But before we do that, we perform our little ritual:
Cleanse. Tone. Moisturize. CTM.
After all, to win over the world, it begins with self-love, self-care, and a whole lot of nutritionâ
So that while we glow, we grow.
But just a few hours later⊠our skin begins behaving weird.
Dry? Sticky? Dull? Oily?
But didnât we just moisturize?
What happened to those promises?
âMoisturized for 24 hours.â
âLong-lasting hydration.â
âFruity burst of energy.â
Where did it all go?
Letâs decode the front-label dreams vs back-label truths.
Whatâs Your Moisturizer Made Of?

Letâs read the fine print:
Aqua (water), glycerin, mineral oil, synthetic esters, emulsifiers, artificial fragrance, color, preservatives.
Sure, it sounds fancy. But what does it do to your skin?
Glycerin
Often celebrated as a humectant, glycerin pulls water into the outer layer of your skin. But hereâs the catch.
In dry air (like air-conditioned rooms or harsh summers), it pulls moisture from deeper skin layers instead of the environmentâdehydrating your skin over time.
Aqua (Water)
Sounds harmless, right? But when a formula is water-heavy, it evaporates quickly. Without the right oils or lipids to lock it in, it gives you an illusion of hydrationâonly to leave skin feeling tighter, not softer.
Mineral Oil & Silicones
These form a plastic-like film over your skin. It may make your skin feel smooth but blocks pores, suffocates skin cells, and offers no real nourishment. No vitamins. No fatty acids. Just a waxy trap.
Botanical "Extracts"
Sounds natural? Not quite. These are often just minute dried remnants, chemically extracted and preserved. No live enzymes. No bio-actives. Just a marketing tick-box
So⊠What Should You Trust?
Real. Fresh. Pure. Nature.

- Raw Milk:
Rich in lactic acid (a natural AHA), proteins, enzymes, and healthy fatsâraw milk doesnât just hydrate; it brightens, repairs, softens, and strengthens the skin barrier. - Aloe Vera (Pulp & Juice, Not Extracts):
Real aloe contains over 75 active compoundsâenzymes, polysaccharides, vitamins A, C, E, and B12âwhich deeply hydrate, reduce inflammation, boost collagen, and soothe microdamages. - Plant Oils (Not Mineral):
Think coconut, almond, sesame, mustardânot petroleum by-products. These lipid-rich oils mimic the skinâs natural sebum, fill in the cracks in the skin barrier, and deliver omega fatty acids, vitamin E, and antioxidants straight to your cells. - Fruits, Not Just on the Label:
Real fruit pulps and juices contain living nutrientsâlike vitamin C from amla, flavonoids from berries, enzymes from papayaâthat stimulate cell regeneration, fight oxidative stress, and give you that unmistakable natural glow. - Dhaut Ghrita (Purified Ghee):
This ancient Ayurvedic elixir is deeply rejuvenating. Itâs bio-available, deeply penetrating, and rich in vitamins A, D, E, and Kâsupporting everything from moisture retention to collagen repair.
Nature Moisturises. Nature Nourishes. Nature Knows You.

This is what real nutrition feels like. Moisture that doesnât vanish.
Care that doesnât just sit on the skinâbut becomes a part of it.
Because nature doesnât coat your skinâit connects with it.
So next time you pick up a moisturiser, donât stop at the pretty front.
Flip it. Read it. Feel it. Trust it.
Choose nature.
Not just on the labelâbut inside every single drop.
MALAI by Nat Habit

Itâs difficult to find a real moisturizer in the market today.
You think weâre joking? Weâre not.
At Nat Habit, weâve dived deep to bring that gem to the surface
And we call it: Fresh Face Malai.
Malai? Youâre probably thinking of the thick cream that forms on boiled milk, too heavy, too greasy.
But this isnât that malai.
This is malai reimagined.
Ultra-light. Non-greasy.
Designed to penetrate through 7 layers of your skin, not sit on top of it.
Yes, itâs made from milk, but not the kind you boil.
Itâs made from raw milk, blended with herbs, flaxseed, fruits, aloe, and more.
Every drop is bio-active.
Every layer it touches is nourished.
This isnât just moisturization, itâs deep, cellular nutrition.
And your skin doesnât push it away because it recognizes whatâs inside: fats, proteins, vitamins⊠all things it already understands.
Because when you truly listen to your skin, one thing becomes clear:
It doesnât want chemicals.
It wants nourishment.
Flip the label. Feel the difference.
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